Riding season started early this year and that has cranked up the motorcycle events calendar. Every year there are quite likely thousands of motorcycle events throughout the country, primarily in the March thru September time frame. Full blown bike rallies attended by hundreds of thousands of riders, local bike nights attended by a handful of riders and everything in between. <br /><br />Motorcycle events are as varied as the types of bikes that participate and that is exactly what draws many people to attend. The unique opportunity for people from completely opposite surroundings to meet and discuss everything from the newest micro brewed beer to the latest stock quotes without any social barriers. Highly educated professionals to pizza delivery people bonding over a single passion. Motorcycles. People that, quite likely, would never cross paths in anything other than a work or professional situation. <br /><br />Motorcycles and more accurately, motorcycle events have that ability to blur the demographic lines causing advertising executives to lose sleep over how to target the most participants. Certainly since motorcycles are the primary attraction at motorcycle events there is some commonality. The confusion comes in when the advertising is not that specific. During my most recent trip to Sturgis, I was surprised to see several national real estate companies on site hawking ultra exclusive Hawaiian condos. $1million plus ocean side condos being advertised at one of the largest motorcycle events in the world? I stopped at the booth and learned that this company traveled to most of the large motorcycle events across the country and had great success. The diversity of motorcycle events participants is the reason. <br /><br />Motorcyclists come in all shapes and sizes and from virtually every walk of life. Motorcycle events draw people together from all corners to share their passion for riding. Make certain to experience one of the many motorcycle events planned this year in your area.